Friday 6 December 2013

Their First Time Was Good For Them

A survey initiated by the London-based  Jewish News and conducted among 500 passengers by airline easyJet shows that 65 per cent of Britons visiting Israel for the first time  are pleasantly surprised by what they find there.

To quote the Jewish News, the survey
"also highlights the extent to which the media shapes British views of the Jewish state. Of the 529 first-time easyJet travellers to Israel, 57 percent reported having a ‘much’ or ‘slightly’ better impression on their return to the UK – rising to 65 percent among the 172 respondents who had never previously been at all.
A huge 78 percent said they would visit again
Exactly half of the total 290 men and 239 women said their impressions had been inaccurate, while just 27 percent said it was accurate...."
 For more on this, including the mixed reaction of Israel's ambassador to the UK, Daniel Taub, see here

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